Tips for Successfully Advertising an Auction Online

It’s no secret that buyers are using the internet to help make their purchasing decisions. Even if a buyer has plans to attend your live auction in person, chances are they’ve done their research ahead of time so that they’re ready to bid on a $150,000 used tractor.

With the advent of online bidding, auctioneers are seeing new bidders coming to them from all over the country, and even all over the world. Having clear, easy to digest information available to online shoppers is critical to making the next sale and maximizing returns.

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Featured Tractor: John Deere 4320

UPDATE!

Tractor Zoom has recently launched Iron Comps Insights, a first-of-its-kind product that provides reliable farm equipment values backed by auction data from over 430 auctioneers across North America! We built it to help farmers make better farm equipment buying and selling decisions! Click here to learn more about Iron Comps Insights and take it for a test-drive!

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A Closer Look at One of the John Deere’s Most Popular Tractors

Talk to a green guy about the John Deere 4320. Chances are, his eyes will get all misty as he tells you that it was the first “big” tractor his granddad bought new. He’d also probably tell you how it was a workhorse, and it’d run circles around everything else on the farm.

But that was nearly 50 years ago…

Is the Original John Deere 4320 Still Relevant?

What was once a great all-around tractor for a farm in the ’70s and ’80s is now getting on in years. Is the 115-horse tractor that we all know and love still useful on today’s farm? Does that dog still hunt?

John deere 4320 wagon

From where we sit, the short answer is yes…to a point.

A Dependable Workhorse

The John Deere 4320 was a great mid-range tractor when it was released: it nestled between the D21 and the 1206, the Massey 1130, Oliver 1950, and the Ford 9000. It was heavier-duty than the John Deere 4020 with a beefy gearset, better cooling, and a more powerful 404 with a turbo. The 4320 earned a reputation of being a trusty workhorse over the years.

tractor farming

However, the modern farm has evolved, and most equipment needs to be capable of more than the 4320 can feasibly provide. Where a 2WD tractor used to be able to handle what a farm needed, today’s farm typically needs an all-wheel drive tractor with enough grunt to drag bigger implements around.

Good For Secondary Duties

That said, we think that the 4320 is still a great buy for lighter duties, and we see quite a few of them at auctions (search John Deere tractors at auction). They work great for chores like auger and hay rake duty, they’ll drag a 10-12′ mower without much trouble, and if they’ve got a cab and A/C, they’ll make a good baler tractor, too.

There ARE a few things to watch for with these tractors, though. Here’s a couple of things to pay attention to when checking them over.

    • Many farmers turned up the fuel pump a little a lot on the 4320, so it could need rebuilt at some point. It’s not really something to be scared of, but go into it with your eyes open.
    • Clutches are a known failure point (especially if the fuel pump was cranked up). If you’re onsite and have the opportunity to do so, you’ll want to see what the service history looks like.

In short, there’s a reason that the 4320 is still the most popular tractor on Tractor Zoom; it’s one of the great pieces of farm equipment that built this country, and it’s still doing it today!

A New Generation of The John Deere 4320

The John Deere 4320 is an extremely versatile compact tractor with the power to complete every job. It runs on a clean, effective engine with the option of a PowrReverser or the EHydro transmission. You can make this machine whatever you need it to be with an array of attachments.

John Deer 4320
Photo courtesy of Silver Spade
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Why the Dawn Attachment for Farm Planters is a Must Have

Dawn Planter

With all the advances in technology it’s no surprise that the farm industry has developed a new design attachment for planters. Designed by Dawn Equipment this unit utilizes all the latest technologies. Dawn started as an innovator in residue management and no-till farming a couple decades ago and hasn’t stopped inventing new ideas. They have a wide range of equipment built to increase productivity but this latest project is their biggest release in awhile.

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World Famous Bi-Rotor Combine Goes to Auction

Bi Rotor Combine

Auctions can be a great avenue to acquire one of a kind items, from collectibles to machinery. This time, it’s a machine that changed the course of the modern farming landscape!

The original Bi-Rotor Combine (XBR2) will sell in Burr Oak, Kansas at an auction hosted by Wolters Auction & Realty on October 29, 2018. The world lost one of its finest inventors, Mark Underwood, last summer. The auction will also include other machinery that he had on the farm, as well as the farmland itself.

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What is My Tractor Worth?

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Update:

Tractor Zoom has recently launched Iron Comps Insights, a first-of-its-kind product that provides reliable farm equipment values backed by auction data from over 430 auctioneers across North America! We built it to help farmers make better farm equipment buying and selling decisions! Click here to learn more about Iron Comps Insights and take it for a test-drive!

It’s a good idea to look up recently sold assets that closely resemble the machine that you’re looking to value. You can do this by looking at auction results for similar machines sold. Know that this can be influenced by your location, the agriculture market, and condition of your machine. How well was the auction publicized, and how many quality bidders were present?

Don’t simply look at “tractors for sale,” but look at what they actually sold for. Asking prices can be misleading as compared to what people are actually paying for them. You can do this on sites like Ebay. It’s a good start to see what a fair price is at tractor auctions.

You can look at websites like Craigslist to get a good idea at how asking prices are varying by location, but you need to keep in mind that these are asking prices, not what they actually sold for. You can take this information and balance it out with the values you see they are selling for.

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Things to Inspect Before Buying A Used Tractor

Buying A Used Tractor

Buying a used tractor can be a great way to add to your farm fleet, and you might be able to find a good deal at an auction. Depending on the age of the tractor, there are a few things you should take a look at in order to get a good idea of what kind of shape the tractor is in. If you do need another tractor then Tractor Zoom is an option.

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